NIMN News | - National Institute of Marketing of Nigeria

RESULTS OF THE WRITTEN EXAMINATION HELD ON FRIDAY OCTOBER 31, 2014 AT THE UNIVERSITY OF LAGOS. S/N NAME INSTITUTION EXAM NO. SCORES TOTAL POSITION MARKETING THEORY -30% MARKETING PRACTICE-30% MARKETING CASE STUDY-40% 100% 1. Ezekeoma Evelyn C. Federal University of Technology, Owerri BMSA/14/001 15 14 12.5 41.5%   2. Nwachukwu…


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Distinguished Fellows, Vice Presidents, my colleagues in Council members of our great Institute, members of the Press, Ladies and Gentlemen. It is with great pleasure that I welcome you all to the 5th Annual General Meeting of National Institute of Marketing of Nigeria. More than ever, I thank my two…


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Marketing Analysis Markets and market behavior Qualifying market demand Use of consumer behavior information in marketing decisions Analysis of competitive situation , and Selecting target markets, market segmentation and product positioning Marketing Information Marketing Information System Role of marketing Research, and Commissioning and evaluating special studies Development of Marketing Strategies…


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